The Most Influential Person Who I Admire - 933 Words

The person who I am going to write about, is also the most influential person who I admire greatly, my mother. My mother, a single parent has raised two children for the past thirteen years without the help of our father. Being a single mom, she has been the one who has supported me throughout my childhood, both in the good and bad times. I personally feel the knowledge I have gained from the wisdom and skills she has taught me during the past will only benefit me in the years to come. There have been times when I was down due to one reason or another, and with mom being the nurturing mother she is, could sense I needed help. Instead of just giving me her direct opinion, we would discuss several resolutions to resolve a situation. This motivates me, to become a better person by being rational and consider other alternatives, to think outside the box and come up with a better way for all. My mothers’ work ethic is a powerful influence on me as well. After she became a single parent, my mother had to find a full time job to support my sister and me. Having gone without at times to provide for two small children, she has inspired me to realize that I can support myself if needed. She calls this being the â€Å"positive self† as my mother says; meaning I can make positive decisions to support an action in a difficult situation. This encourages me to become self-sufficient, to work for what I want, and to reassure myself that I can succeed in life on my own. I admire myShow MoreRelatedThe Role Of Models For A Person s Life1443 Words   |  6 PagesAccording to Google, a role model is a person looked to by others as an example to be imitated. Rosa Parks once said, â€Å"Each person must live their life as a model for others.† I think this expresses just how important role models are in a person’s life. Role models can come from all aspects of life but they start in your home with your family. Your family can set an example by showing how to live everyday life as a good person if they are the proper role model. Actors, musicians, and other widelyRead MoreRole Models1031 Words   |  5 Pagesentire world watching. Athletes are known for their wealth, talent, and fame. We admire them as our leaders with their determination and confidence. No wonder we always make heroes out of favorite athletes. They are seen as role models because they can do what we cannot. Today, athletes are known for wealth, privilege, and fame, because of their talent, salary, and positions as leaders, it’s inevitable that we admire them. We can learn quite a lot from role models like determination and confidenceRead MoreThree People Who Have Influenced Me the Most in Life716 Words   |  3 PagesThree People Who Have Influenced Me the Most In Life Do you have anyone you cherish and love? Can you think of someone who you could not live without? Have you stopped and thought about who inspires you? Do you know someone who has influenced you? For me, there have been three influential people in my life who I love and cherish. I know I could not live without them because they inspire me so much. Those people are my mom, papa, and my best friend Jessie. They have all influenced me in many waysRead MoreDe Thi Cao Dang Nga Anh 11092 Words   |  5 PagesPREFERENCE 1. Who is your best friend? Describe this person and say why he/she is your  best  friend. 2. What is your favorite place to visit on weekends? Describe it and explain why it is your favorite place to go. 3. What is your happiest childhood memory? Describe it and give reasons to explain why it is your happiest memory. 4. What is your most important possession? Describe it and say why it is so important. 5. Talk about a person in your life who has inspired you. Describe the person and explainRead MoreThe Most Influential Person in My Life Essay637 Words   |  3 PagesI’ve been influenced by many people in my life; unfortunately, most of them have not been good influences. However, since I became a Christian, having positive, influential people in my life is normal. Moreover, there is one person, in particular, other than Jesus, who has influenced my life tremendously and continues to do so; his name is Issac Detiz. I have learned a great deal from him and his work, and my life has never been better. Furthermore, Issac Deitz is a major influence in my life severalRead MoreMy Role Model Essay1124 Words   |  5 Pages My Role model outside my family Various times in life we come through an influential person that lives a great and powerful impact in our lives. When people think about a role model, they envision famed people such as actors, athletes, singers and much more. In my opinion, a role model develops to be someone that has positively impacted lives, and its not an individual that is full of selfishness and pride. A role model has eminent values and they influenceRead MorePatch Adams : A Mental Hospital1335 Words   |  6 PagesPatch Adams â€Å"The purpose of a doctor or any human in general should not be to simply delay the death of the patient, but to increase the person s quality of life.† Patch Adams put himself into a mental hospital because he was lost and confused after trying to commit suicide. One of the patients in the mental hospital made Patch realize that he can look beyond the problem to find his answers. After Patch helped his friend, Rudy, kill all the imaginary squirrels, he then realized his purpose in life;Read MoreLooking Into Career Development : Alan Joyce And Howard Schultz1237 Words   |  5 Pagesthis can show how well you are heading. The business leaders that I will be looking into are Alan Joyce (Chief Executive Officer and Managing Director of Qantas) since November 2008 and Howard Schultz (Chief Executive Officer for Starbucks) since 1982. This essay will look into the two business leaders listed above, Alan Joyce and Howard Schultz, reviewing their careers till present. Examining the skills, values and capabilities I admire and a career development model that fits their career path. AfterRead More The Media and How it is Killing America’s Future Essay1565 Words   |  7 Pagesand more prevalent among young people, particularly girls, who are striving to achieve this model-thin look. Young people naturally seek role models in their lives, and in many cases Hollywood stars are some of the most influential. It is also common for teens to want to emulate these people they admire. However, it is unrealistic or even impossible for young people to try to be like the stars they see on TV. Not every person can weigh 100 pounds and have such perfect skin, and tryingRead MoreElizabeth Cady Stanton: Fighting for Womens Rights Essay986 Words   |  4 PagesElizabeth Cady Stanton Elizabeth Cady Stanton didn’t want to be remembered as a household but the women they will admire. The purpose of this paper is to explain the life of Elizabeth Stanton and how she had a huge effect on the outcome of seeking equal rights for woman. Early Childhood First of all, the most famous influential feminist lead was known when she was a child. Elizabeth was born in November 12, 1815 in Johnstown, NY (Elizabeth Cady Stanton Biography). Her father was a judge and

Domestic and Global Security Threats Free Essays

Current domestic and global security threats: The impact on The North Atlantic Treaty Organization (NATO) The North Atlantic Treaty Organization (NATO) was formed to cope with the challenges of a bipolar world. However, today’s global environment faces multi-polar challenges from non-state actors such as terrorists. Threats once considered domestic concerns now affect the world, like global warming and the need to rebuild the infrastructure of unstable states such as Afghanistan and Bosnia. We will write a custom essay sample on Domestic and Global Security Threats or any similar topic only for you Order Now The globalization of modern society has meant the globalization of modern technological threats, including cyberterrorism, as well as increased international competition for scarce energy resources. All of these problems affect NATO members but cannot be addressed with a regionally specific focus. To create a more secure world â€Å"NATO will need to start working in partnership with other multilateral organizations, like the UN, if it hopes to find effective permanent solutions to the security challenges facing the world. Although NATOs presence is often a condition of success, it is increasingly insufficient† by itself when dealing with global security (Goldschmidt 2009). Domestic state concerns, such as internal instability and a lack of resources can have global repercussions. Domestic concerns: Domestic peacekeeping in Afghanistan and global warming Because of the terrorist threat posed to NATO nations by terrorist non-state actors harbored in Afghanistan, NATO cannot shirk the critical role it must play in creating a more stable government, despite Afghanistan’s non-European location. In Afghanistan, â€Å"there is a need for a coordinated effort with development and reconstruction agencies. NATO currently must play both a security and nation-building role. It was not designed for the latter, and cannot hope to create the conditions for military withdrawal without a concerted development effort† with other regional and international organizations such as the United Nations (Goldschmidt 2009). Recently, NATO Secretary General Anders Fogh Rasmussen stated that while Afghanistan security and internal integrity is still challenging and â€Å"Afghanistan will likely face security threats for years to come,† NATO alliance forces within the nation have begun â€Å"transferring security responsibilities to the Afghan government† and can begin a slow withdrawal (Fedynsky 2010). Afghanistan security will remain of grave concern for the Alliance, but the approach taken by NATO has been seen as a useful template for its future 21st century fforts. Said Secretary General Rasmussen: â€Å"It will not be a run for the exit†¦What will happen is that we hand over lead responsibility to the Afghans, and our soldiers will then move into a more supportive role. But I foresee that the Afghan security forces will need our supportive assistance for quite some time† (Fedynsky 2010). NATO will increasingly assume the role, suggests Rasmussen, of a peacekeeping force†”keeping the domestic peace for Afghanistan in the interests of global peace. Global warming is of grave concern for all of NATO members, given that wars for the earth’s scarce energy resources can become a fertile source of interstate conflict. Nations with historical animosity to NATO members, such as those in the Persian Gulf, often harbor the greatest reserves of the world’s fossil fuels. Climate change can also result in critical reductions in the food supply and politically destabilizing natural disasters. Global warming has even intensified competition for territory: â€Å"Russia, the US, Canada, Norway and Denmark have all been attracted to the energy supply in the Arctic. Relations between these states has intensified after evidence revealed that global warming was melting the polar ice making, access to the energy supplies easier as jurisdiction over the region is still under dispute† (â€Å"Russia,† Press TV, 2009). â€Å"Climate change could confront us with a whole range of unpleasant developments — developments which no single nation state has the power to contain†¦. dwindling water and food supplies, global warming, and mass migration cause international tensions. [Climate change will] sharpen the competition over resources, notably water. It will increase the risks to coastal regions. It will provoke disputes over territory and farming land. It will spur migration and it will make fragile states even more fragile† warned NATO Secretary General Jaap de Hoop Scheffer (Waterfield 2008). Unspoken by Scheffer was the fact that Russia â€Å"aims to be among the world’s top five economies in medium term† and has a strong â€Å"reliance on natural energy supplies such as oil and gas† and a strong interest in expanding its reserves (â€Å"Russia,† Press TV, 2009). Global concerns: Russia, missile shields and cyberterrorism Thus domestic concerns such as internal instability and even energy scarcity have global repercussions that affect NATO nations. That is why, despite the end of the Cold War, tensions between NATO member and non-member nations remain bubbling so close to the surface. It has not been forgotten by the Russian leadership that NATO was founded to address the security concerns raised by the now-defunct institutions of the Soviet Union and the Warsaw Pact. Fears of ‘Star Wars’ shield defense systems were reignited in March when Secretary General Rasmussen, warning of the â€Å"looming threat of weapons of mass destruction,† made a case for a missile shield system for all NATO alliance states against â€Å"unconventional weapons and the missiles that [they] could carry†¦Should Iran produce intermediate- and intercontinental-range missiles†¦the whole of the European continent, as well as all of Russia would be in range,† he stated (Brunnstrom 2010). Rasmussen’s deliberate mention of Russia as a potential target for rogue states and terrorist organizations did little to allay the Russia’s fears that a NATO missile shield system would pose a threat to its security. In 2009, before the US announced its abandonment of a missile defense system in the Czech Republic, â€Å"a national security document released by Moscow describe[d] the US and NATO as major threats to the security of the world and Russia† (â€Å"Russia,† Press TV, 2009). Along with its disputes with Russia, cyberterrorism and terrorism have been pressing concerns in framing NATO’s global agenda for the future. The most visible aspect of NATO’s anti-terrorist campaign has been in terms of its military capacity through efforts such as Operation Active Endeavour (OAE), â€Å"a maritime surveillance operation led by NATO’s naval forces to undertake anti-terrorist patrol, escort and compliant boarding in the Mediterranean,† as well as NATO policing assistance protecting the public during high-profile events such as the Olympics and other international sporting events (â€Å"Topic: Terrorism,† NATO, 2010). NATO has also made every effort to deploy new technology in its efforts to subvert terrorist threats such as its Defense Against Terrorism Program of Work (DAT POW) which created the precision air-drop technology currently used in Afghanistan. Since 2007 cyber attacks in Estonia swamped government websites shortly after the Estonian government challenged the Russian government regarding the possession of a national monument, NATO’s awareness has been heightened about the security risks posed by cyberterrorism. The protection of NATO’s key information systems in general, and cyber defense in particular, are integral parts of the functions of the Alliance† (â€Å"Topic: Terrorism,† NATO, 2010). In addition to specifically-coordinated military efforts, NATO has attempted to promote information sharing between member nations regarding terrorist threats and counter-terrorist efforts. However, the maintenance of hostilities between NATO and Russia continues to be of concern, given Russia’s fears of NATO missile defense systems, Russia’s desire to expand its territorial outreach for energy reserves, and Russia’s lack of willingness to engage in information exchanges with the Alliance. Russia is a critical partner in fighting global warming and terrorism, particularly because of its size, resources, and the fact that many cyber attacks have been traced to Russia. Building stronger relationships with Russia without compromising NATO’s domestic and global agenda will be a critical challenge for the Alliance in the 21st century. Works Cited Brunnstrom, David. â€Å"Missile Defense Needed Against Growing Threat, NATO Chief Says. † Reuters. March 26, 2009. May 14, 2010. http://www. globalsecuritynewswire. org/gsn/nw_20100326_9638. php Fedynsky, Peter. â€Å"NATO to Transfer Security Tasks to Afghan Government. Global Security. April 23, 2010. May 14, 2010. http://www. globalsecurity. org/military/library/news/2010/04/mil-100423-voa01. htm Goldschmidt, Pierre. Garry Hindle, R. Andreas Kraemer, Fabrice Pothier, Jamie Shea, Michael Stopford , Ashley J. Tellis Brooks Tigner. â€Å"The Next Generation of Security Threats: Reprogramming NATO? † Carnegie Mellon: Europe. February 24, 2009. May 14, 2010. http://carnegieeurope. eu/events/? fa=1255 Russia: US, NATO main threats to global security. † Press TV. May 13, 2009. May 14, 2010. http://www. presstv. ir/detail. aspx? id=94616 §ionid=351020602 â€Å"Topic: Terrorism† NATO. 2001. May 14, 2010. http://www. nato. int/cps/en/natolive/topics_48801. ht m Waterfield, Bruno. â€Å"NATO Chief warns of climate change developments. † The Daily Telegraph. 2008. May 14, 2010. http://www. nysun. com/foreign/nato-chief-warns-of-climate-change-developments/79215/ How to cite Domestic and Global Security Threats, Papers

Recruitment and Selection with Observed Skills †Free Samples

Question: Discuss about the Recruitment and Selection with Observed Skills. Answer: Reflection on planning and implementing structured and behavioral job selection I think that observation is an essential skill which enhances the imaginative power of the individuals. Proper observation of the happenings of the surroundings helps the individuals to form new ideas about their existence. Making practical usage of this observation in the performing the basic tasks inculcates self-assessment skills within the individuals (Zimmerman 2013). This aspect partially sets the ground for the main discussion. I personally feel that self assessment skills are applicable for each and every diversified field to which the humans have easy access. Within this, recruitment and selection gains an important position, as it needs refined observation skills for giving employment to the rightful candidate. The motive of the previous sentence establishes essential linkages between the two variables of the subject matter of the assignment. Countering this, the assignment, through a reflective perspective attempts to portray the importance of self-assessment skills on recruitment and selection. Theoretical application towards this interrelationship enlivens the ways and means to enhance the individuality through self assessment (Breaugh 2017). In view of the above perspective, planning is the outcome of observation. Keen observation of the external environment helps the individuals to make concrete plans regarding the performance of the tasks. If I keenly observe what is happen in my surrounding, I would be able to develop plans for carrying out the tasks in an effective and efficient manner. For example, if I consider it from the perspective of an HR, observing the body language and expression of the candidate is crucial in terms of extracting the best out of the preconceived skills, expertise and knowledge. This type of behavior towards the recruitment reflects the presence of systematized approach towards the execution of allocated activities (Miles and Sadler 2014). I think consideration of Kolbs learning cycle would enhance the clarity of the readers regarding the importance of observation skills. The observation skills finds second place in Kolbs learning cycle. This observation is the outcome of concrete experience, which attains success only with the rational application of the possessed ideas, thoughts and concepts. Here, I can develop a counter argument. The stage of reflective observation can be considered as giving words to the visual perception regarding the events occurring in the surrounding (Epstein et al. 2015). If I am a HR manager, penning down the exact happenings of the interview would add value to my reflective observation. However, I need to include each and every detail of the interview process, including the approach of the candidates towards the proposed questions. The other stages of the cycle are abstract conceptualization and active experimentation. Delving deep into the cycle, the stages are interlinked with each other. Here, I can say that an individual can directly conceptualize his experience through the effective application of the observation skills. Observation attains the third place in Gibbs Reflective cycle. Review of both the models equalizes observation and evaluation. Countering this, evaluation is the after effect of observation. Counter arguing this, observation after evaluation sharpens the focus of the individuals (Ouweneel, Le Blanc and Schaufeli 2013). After a thorough review of both these perspectives, I can say that commonality of the word cycle portrays the journey of an individuals life in terms of reflecting upon their performance. This reflection can be considered to add meaning in their existence. Critical reflection to the names of the models, learning is the primary stage and reflection comes much later. Countering this, learning can also be conducted after reflection of the self assessment and identification of the major drawbacks, which acts as an obstacle in my development process. In view of this perspective, learning can be related to the penultimate stage of the Gibbs reflective cycle (Tansley and Tiet ze 2013). I think if this learning is done through observation, my learning graph would be enhanced. Along with Gibbs reflective cycle and Kolbs learning cycle, I feel Schrons approach to reflection is also important in terms of shedding light on my personal development. As a matter of specification, Schron proposes two approaches: one during the action and the other on the action. Reflection can be done for both the actions as well as for separate actions. Reflection on the action is the most common rather than reflection of the action. The commonality of both the perspectives develops a counter argument for the propositions on and in (Rajan 2014). With the in action perspective, I can relate the observation skills. Observing the events of the surroundings makes helps me in attaching evaluation with the actions that I am performing. Evaluating my performance at a frequent interval brings to the forefront the major drawbacks, which acts as an obstacle in my personal development. Exposure of spontaneous attitude in modifying the drawbacks enhances my personality. Reflection of this s pontaneity in the performance of each and every task would take me closer to my professional development as well. On the contrary, reflection after the completion of the tasks also proves beneficial for me in terms of applying my thoughts regarding the reflecting upon my performance. Herein lays the effectiveness of the proposition on. If I perceive these aspects from the viewpoint of HR Manager, adopting a structural approach towards the recruitment and selection process is crucial. Awareness regarding the intensity of following a structure upgrades my personal characteristic traits. I think maturity is an essential component, which needs to be present in terms of applying appropriate observation skills for selecting the rightful candidate. Goals for future development Aording to Good (2014), setting goals is important in terms of making noticeable advancements in life. However, I think at the initial stage, if short term goals are developed, the focus of the individuals would be enhanced. Evaluation is important in terms of judging the effectiveness of the identified and specified goals. Exposure of willingness is extremely important for attaining perfection in the performance of the basic tasks. Consciousness towards evaluation ties goals and development in the same thread. Here I can develop a counter argument stating that setting short term goals improves the focus of the individuals in terms of progressing towards the proper development process. Attaching the aspect with recruitment and selection, I think setting or structure would enable me to carry out the tasks in an efficient and effective manner. As a sequential step, setting short term goals for carrying out these tasks would alter my perspective towards the performance. Inclusion of eva luation within this process would project the major drawbacks, which acts as a barrier in carrying out the tasks with efficiency (Moon 2013). Countering this, if I apply rational thinking while doing the tasks, I would be able to emerge successful in accomplishing the identified and specified goals. If I start from the root, I need to set goals for improving my academic career. Herein, my capabilities in school and college would be a primary element. I think my flexibility in doing challenging tasks would help me to take enduring jobs such as challenging the questions proposed by the Board of Directors. If the panel themselves instruct to counter the questions, then it would not be my disobedience towards their experience. Here setting goals means I would have to gain in-depth knowledge about each and every perspective associated with the interview questions, approaches, strategy among others. From my childhood, I lack confidence in taking concrete decisions. Herein, I need to take a spontaneous decision and evaluate its impact on my rest of the actions. Frequency needs to be maintained in the execution of evaluation. For this, I constantly need to undertake challenging and enduring tasks. Indulging in partnership working would not enhance my individuality. However, I would require help from my colleagues regarding certain tasks. This assistance would act as an agent to expose better performance on my own efforts. Involving the colleagues in the decision making process would bestow upon me several solutions. Here my goal would be to make rational application for selecting the appropriate solution for the betterment of the company as well as the candidates. Within this, I need to set goals regarding the preservation of the individual sentiments of the candidates and the people who work with me. This would reflect my ethical considerations at workplace. Consciousness towards the ethical considerations would qualify me to experiment with others viewpoints. Herein, I need to expose conscious approach regarding calling them for interview. I think inclusion of one to one discussions with the selected candidates in the plans and programs would make me easily approachable among my colleagues and other personnel. Negligent attitude towards rectification of the weaknesses would act as an obstacle for me in terms of progressing towards development. This is a challenge for me in terms of my contribution towards the betterment of the candidates and students as a whole. Goals Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Identifying the weaknesses Sitting in discussions Setting goals First round evaluation Making the necessary changes Making plans Second round evaluation Attending personality development courses Attending communication courses Assessing the personality Final round evaluation Table: Gantt chart for goal setting I think evaluation would be important in terms of assessing the effectiveness of the goals, set for starting the actual action. Plans regarding attending the personality development courses and communication courses are the typical evidence of this fact (Harter 2015). I feel that attending communication courses is itself an agent of enhancing my personality. Speaking fluently in English with the candidates would create a standardized image about me in the minds of the managers as well as the candidates. Silently shaping my personality would be my goal for altering the images about me. On the contrary, if I expose my attempts, I might get deviated from the focus, which would limit my scope and arena for progressing into a proper and effective development. In view of this perspective, I need to take an independent stance for the actions that I perform. Taking the assistance of the materials such as templates, checklists among others would enhance my clarity regarding the goal, which I need to reach. Focused attitude in this direction would mitigate the obscurity regarding the benchmark, within which I have been bounded for validating my employment. Self coloring of the weeks for the identified goals is my confidence regarding emerging successful in proving my capability. I might not be able to accomplish all the goals; however, persistent attempts would prove fruitful for me in terms of achieving most of the goals. Application of keen observance in this direction would bring to the forefront the drawbacks, which I need to modify spontaneously for upgrading my personality. Critical reflection on recruitment and selection process Further knowledge regarding the aspect of goal setting can be achieved through the application of theoretical perspective. According to a cycle, theory attains the peak position. With the task of assessing the effectiveness of the goal accomplishment, I can tag it as hypothetical. The major drive behind this is to establish essential linkages between the positive and negative aspects of my goal setting and observation on the recruitment and selection process. The projection for the perspective of the previous sentence is as follows: H0: Setting goals after observing the needs and requirements of the company would aggravate my difficulties in terms of carrying out the recruitment and selection process H1: After observing the ongoing crisis of the company, setting goals would enable me to execute the tasks in an efficient and effective manner. Acting according to identified goals is my performance of the actual research through which I can gift talented minds to the company for its betterment. Adopting an integrated structure for the execution of the plans regarding the recruitment helps me to experiment the developed hypothesis. Selecting the candidates whose profiles match with the requirements of the company and evaluating the selection is my reflection on the action. Delving deep into the aspect, evaluating after sending 4-5 candidates for interview is my reflection in the action, rather the actual time of my performing the action. Consideration of the results of this performance for observing my behavior in the recruiting the desirable candidates would alter the goals, which I had set prior to the initiation of the activities. Each and every component of the cycle is interrelated, rather complementary. Absence of hypothesis would not help me in projecting the positive and negative aspects of the applied theoretical approach. This absence acts as an obstacle for me to carry out the tasks according to the plans. Failure in terms of carrying out the tasks attaches a negative connotation to the aspects of observation. Therefore each and every aspect is needed for achieving perfection in the field in which I am employed. I think here, eager and conscious approach is needed at each step for applying keen observation. Here, I can say that the attitude of consciousness helps me to carry out the tasks in an efficient and effective manner. I can expose this attitude only if I possess enough maturity to think rationally about doing the recruitment and selection process. Hypothetical research along with keen observation enhances my imaginative power, which helps me to develop new strategies for selecting and recruitin g the right candidate. According to one of the other cycle, theory maintains its position. If I use a theory to make estimations regarding the number of candidates I would select, it is my hypothetical approach towards the recruitment and selection. This is in reference to the positive and negative thoughts related to my contribution towards enhancement of the future of the aspirant candidates. Calling the shortlisted candidates for interview is transforming my thoughts into action. Herein lays the appropriateness of the stage of experimentation. Involving the selected candidates in group discussions can be one of the other examples of experimenting with my plans. Application of keen observation regarding the results of this discussion helps me to assess the appropriateness of the hypothetical approach, which I adopted at the initial stage. I think if I take the step of observation directly after applying a particular theory, it would help me in judging the effectiveness of the applied theory. If I apply this approach, I think I can save a lot of time for carrying out the other tasks. In view of this perspective, the aspects of prediction and experiment gets lagged behind. Countering this, I can say that estimations regarding the proposed plans bring all the components of the cycle in the same alignment. According to construct validity, our thoughts and emotions possess a cause- effect outcome (refer to Appendix 1). We think about a certain issue, under the influence of the surroundings. Thoughts in this direction attain shape, when their effects come before us. If I start the activities related to recruitment and selection without making any plans, I would obviously achieve negative outcomes. Generalizing the concepts, which I plan, turns the status of my performance into program centric, which in case of particularity is cause and effect centric. Introducing several policies regarding recruitment and selection is my approach towards the role that I am offered. Observing the implications of the implemented policies on the candidates and the company as a whole is what I am visualizing. Modifying my performance according to these observations adds value to this visualization. Countering this, I can observe the performance of the company and then introduce programs and policies for altering the business scenario. Typical examples in this direction are insurance policies for the candidates, promise regarding standard appraisals for the performance exposed by the employees among others. Along with this, inclusion of crisis management resolutions, anti-discrimination policies reflects my keen observation towards the events and happenings, which is essential for maintaining the order and decorum of the workplace. Pondering upon the aspects of constructs and validity, constructive approach towards the selecting the candidates validates my actions. This example ties both the aspects in the same thread. Along with this, effective and judicious utilization of the ideas, concepts and thoughts formed concretizes my construction of plans and programs for achieving efficiency in the process of recruitment and selection process. Viewing it from other perspective, this efficiency is brightens the predicament of the parameter of the company. Along with this, it also upgrades my personal character as a HR Manager. I think this upgradation is the outcome of keen observation and experimentation with the preconceived knowledge and approach towards carrying out the recruitment and selection process. Active observation of the body language and expression of the candidates while explaining them the basic norms helps me in evaluating their performance. On the contrary, reflecting on my performance through video recording of the interview process would expose me to my actual performance. This action bears similarity with interaction between the selves. This is the philosophical and internal relationship between the self and the other self. My ordinary self is the projection of my identity, where I just sway away with the usual occurings of the company. My other self is my traits where I, through evaluating and observation, attempt to alter the plight of the company as well as the candidates through the introduction of policies and beneficial programs. In between lays my persistent attempts to alter my personality, so that I can lure the candidates towards the company. Not only this, application of effective management skills need to be applied for fulfilling the identified and the specified requirements. Along with this, observation of the performance of the selected candidates through consistent observation and evaluation would enhance my personality in terms of achieving personal development through professional development. Reviewing all the headings of the assignment, the heading setting goals for future can be placed in the ultimate position. This is in reference to the assessment of the hypothetical approach towards the applied theories. Herein lays the true essence of observation, which beautifies my future lives as well as career. References Ay, F.A., Karakaya, A. and Yilmaz, K., 2015. Relations between self-leadership and critical thinking skills.Procedia-Social and Behavioral Sciences,207, pp.29-41. Baldwin, M. ed., 2013.The use of self in therapy. Routledge. Biemiller, A. and Meichenbaum, D., 2017. The nature and nurture of the self-directed learner.The Evolution of Cognitive Behavior Therapy: A Personal and Professional Journey with Don Meichenbaum,50, p.89. Breaugh, J.A., 2017. to Recruitment.The Wiley Blackwell Handbook of the Psychology of Recruitment, Selection and Employee Retention, p.12. Breevaart, K., Bakker, A.B. and Demerouti, E., 2014. Daily self-management and employee work engagement.Journal of Vocational Behavior,84(1), pp.31-38. Chell, E., 2013. Review of skill and the entrepreneurial process.International Journal of Entrepreneurial Behavior Research,19(1), pp.6-31. Coghlan, D. and Brannick, T., 2014.Doing action research in your own organization. Sage. Cottrell, S., 2015.Skills for success: Personal development and employability. Palgrave Macmillan. Crossan, M., Mazutis, D., Seijts, G. and Gandz, J., 2013. Developing leadership character in business programs.Academy of Management Learning Education,12(2), pp.285-305. Epstein, D.A., Ping, A., Fogarty, J. and Munson, S.A., 2015, September. A lived informatics model of personal informatics. InProceedings of the 2015 ACM International Joint Conference on Pervasive and Ubiquitous Computing(pp. 731-742). ACM. Good, G., 2014.The Observing Self (Routledge Revivals): Rediscovering the Essay. Routledge. Harter, S., 2015.The construction of the self: Developmental and sociocultural foundations. Guilford Publications. Joyce, P. and Sills, C., 2014.Skills in Gestalt counselling psychotherapy. Sage. Kolb, D.A., 2014.Experiential learning: Experience as the source of learning and development. FT press. Maddux, J.E. ed., 2013.Self-efficacy, adaptation, and adjustment: Theory, research, and application. Springer Science Business Media. Miles, A. and Sadler-Smith, E., 2014. With recruitment I always feel I need to listen to my gut: the role of intuition in employee selection.Personnel Review,43(4), pp.606-627. Moon, J.A., 2013.Reflection in learning and professional development: Theory and practice. Routledge. Ouweneel, E., Le Blanc, P.M. and Schaufeli, W.B., 2013. Do-it-yourself: An online positive psychology intervention to promote positive emotions, self-efficacy, and engagement at work.Career Development International,18(2), pp.173-195. Rajan-Rankin, S., 2014. Self-identity, embodiment and the development of emotional resilience.The British Journal of Social Work,44(8), pp.2426-2442. Reynolds, M., 2017.Organizing reflection. Routledge. Schunk, D.H. and Mullen, C.A., 2013. Toward a conceptual model of mentoring research: Integration with self-regulated learning.Educational Psychology Review,25(3), pp.361-389. Sekaran, U. and Bougie, R., 2016.Research methods for business: A skill building approach. John Wiley Sons. Tansley, C. and Tietze, S., 2013. Rites of passage through talent management progression stages: an identity work perspective.The International Journal of Human Resource Management,24(9), pp.1799-1815. Zimmerman, B.J., 2013. From cognitive modeling to self-regulation: A social cognitive career path.Educational psychologist,48(3), pp.135-147.

Youth Who Turn to Illicit Drugs Essay Example For Students

Youth Who Turn to Illicit Drugs Essay As I think back to a time growing up in a small town, I close my eyes and imagine two small girls running through a field of tall grass chasing one another. Sweet giggles and the words echo through the air, â€Å"you cant catch me,† as the hot sun beams down on our little faces and the wind blows through our thin long hair. The youngest of us, my baby sister, was a very sweet and innocent little girl at the age of four. She was full of love and kindness with her whole life ahead of her. She came from a very loving family who spoiled her with everything she wanted and needed as she was the last baby of the family. We used to pretend what we were going to be when we grew up. We were going to marry movie stars and she was going to be a veterinarian. We never thought that she would grow up and fall victim to an addiction that would consume her entire life. She, like many addicts, spiraled down this path of destruction at a very young age. When we hear the words addiction or drug abuser we tend to get a mental image of who they are. We will write a custom essay on Youth Who Turn to Illicit Drugs specifically for you for only $16.38 $13.9/page Order now We imagine they are adults who are in their late 20’s and 30’s who frequently party and lead a very irresponsible life. While this is sometimes an accurate depiction of an addict we need to realize that a lot of drug abuse starts as early as high-school. According to the National Institute on Drug Abuse â€Å"Most people use drugs for the first time when they are teenagers. There were just over 2. 8 million new users of illicit drugs in 2012, or about 7,898 new users per day. Half (52 percent) were under 18. With statistics showing that in 2012 over 3,949 teens try drugs for the first time† (The Science). Therefore, it is obvious that we are failing our youth when it comes to education and prevention. Identifying the problems that are causing our youth to turn to illicit drugs use is the first step in prevention. A lot of young kids have an increase in individual freedom and choice due to a lack of parental supervision. Some seem to have a lack of parental control, allowing the teen to do what they want, out of guilt. Most of the time both parents are forced to work outside of the home which leaves teenagers with more freedom. Sometimes both parents working causes a poor relationship with their kids and this ultimately leads them falling into peer pressure to try drugs. Teenagers seem to have more money and too much freedom of what they are spending it on. The cure to this epidemic drug abuse among teens must start at home with talking to your children about drugs and monitoring their activities closer. Parental interaction and monitoring is a step in the right direction, as is parents becoming more educated and aware of the types of drugs teens are using. They think of marijuana, worry about cocaine, meth and some of the other drugs the older generation is familiar with. However, some of the drugs teens are using are synthetic and not yet illegal for them to buy. This is often packed as potpourri or herbal incense and sold in convenience stores, which mimic the effects of marijuana. The companies that market this dangerous synthetic cannabis compounds seem to target the younger generation as they package the product in packaging that contain cartoon characters and call it Scooby Snacks, making reference to the classic cartoon Scooby-Doo. .u22d1025c1795f7b4358aa190f0ec9365 , .u22d1025c1795f7b4358aa190f0ec9365 .postImageUrl , .u22d1025c1795f7b4358aa190f0ec9365 .centered-text-area { min-height: 80px; position: relative; } .u22d1025c1795f7b4358aa190f0ec9365 , .u22d1025c1795f7b4358aa190f0ec9365:hover , .u22d1025c1795f7b4358aa190f0ec9365:visited , .u22d1025c1795f7b4358aa190f0ec9365:active { border:0!important; } .u22d1025c1795f7b4358aa190f0ec9365 .clearfix:after { content: ""; display: table; clear: both; } .u22d1025c1795f7b4358aa190f0ec9365 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u22d1025c1795f7b4358aa190f0ec9365:active , .u22d1025c1795f7b4358aa190f0ec9365:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u22d1025c1795f7b4358aa190f0ec9365 .centered-text-area { width: 100%; position: relative ; } .u22d1025c1795f7b4358aa190f0ec9365 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u22d1025c1795f7b4358aa190f0ec9365 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u22d1025c1795f7b4358aa190f0ec9365 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u22d1025c1795f7b4358aa190f0ec9365:hover .ctaButton { background-color: #34495E!important; } .u22d1025c1795f7b4358aa190f0ec9365 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u22d1025c1795f7b4358aa190f0ec9365 .u22d1025c1795f7b4358aa190f0ec9365-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u22d1025c1795f7b4358aa190f0ec9365:after { content: ""; display: block; clear: both; } READ: chinese myths EssayThe side effects or the high that the user is looking for is similar to marijuana except the dizziness, relaxation and mood altering feelings last around fifteen minutes. This causes the person to use this drug repeatedly and several times a day. This increases the chance of addiction and death tremendously. Another dangerous synthetic drug teens are using is called bath salts. According to an article published by Fire Engineering, the author wrote that recreational drugs are marketed as products â€Å"not for human consumption† to avoid state and federal regulation as drugs or food substances. They are instead sold as plant fertilizers; insect repellants; pond cleaners; vacuum fresheners; and, of course, most popularly as bath salts, from which the slang for this category of drug is derived (Duckworth). The short term side effects include rapid heart rate, hypertension, insomnia, headaches, palpitations, unusual sexual stimulation and erratic behavior. The long term and sometimes fatal effects are increase in heart attacks and strokes, severe depression, severe psychosis and loss of coordination. Other popular drugs teens are known to use is saliva, inhalants, and MDMA ecstasy or molly. These particular synthetic drugs mimic the opiate and analgesic property drugs. These drugs are commonly used as date rape drugs. The addiction of these synthetic drugs are very different perhaps due to the psychological instability and irritability. Overdose and overuse of these drugs often renders the user permanently in a state of paranoia and severe psychosis, sometimes death. Another addiction that kids are falling prey to is a prescription drug used to treat Attention Deficit Hyperactivity disorders (ADHD) and a sleeping disorder called narcolepsy. The most common ones are called Adderall and Ritalin. This is mostly abused by college students for the side effect of being able to stay up all night and cram for tests. The pharmacodynamics of this particular class of drugs is that they unleash the feel-good neurotransmitter dopamine, this then triggers the brain’s reward system, and can produce a mild sense of euphoria. These drugs have the chemical makeup of the popular diet drug of amphetamine which can explain the inflated sense of productivity. College students report that when they take this drug that it helps them catch up in school, by improving focus, concentration and memory. Because of the release of the neurotransmitter dopamine this is most likely a just a feeling of superiority and a drug that causes insomnia as a side effect. The likelihood of the drug itself improving focus and concentration along with increased memory isnt a known side effect for this drug, the students would probably retain and remember just as much information without it. This is a dangerous drug for healthy people to take due to the fact that it increases heart rate and blood pressure to dangerous levels that can lead to a stroke or heart failure. Anyone who takes these types of drugs need to be under the care of a physician. Prolong use of this drug like most other prescription drugs leads to tolerance and you have to take more to achieve the desired effect. A Medical Dr. would monitor changes in the patient’s heart these are prescribed to as prolonged use of this drug causes the heart muscle to enlarge leading to heart failure and kidney problems. Drug abuse causes multiple problems for schools. The presence of school resource officers would deter some of the distribution between the teens. The medical and psychological effects are very obvious. Their grades fall drastically while their attendance declines. Addicts cannot function as normal students in school. Their inability to focus and attitude along with their irritability and they become angry often. When they continue on in life being an addict they will likely neglect or abuse their families and eventually require expensive treatment or hospitalization. The growing numbers of Adolescents, teen and young college student based treatment centers should be telling us we have an epidemic problem of abuse with our younger generations. .uf954b2c3eae0cafbbc4e74df9d43c331 , .uf954b2c3eae0cafbbc4e74df9d43c331 .postImageUrl , .uf954b2c3eae0cafbbc4e74df9d43c331 .centered-text-area { min-height: 80px; position: relative; } .uf954b2c3eae0cafbbc4e74df9d43c331 , .uf954b2c3eae0cafbbc4e74df9d43c331:hover , .uf954b2c3eae0cafbbc4e74df9d43c331:visited , .uf954b2c3eae0cafbbc4e74df9d43c331:active { border:0!important; } .uf954b2c3eae0cafbbc4e74df9d43c331 .clearfix:after { content: ""; display: table; clear: both; } .uf954b2c3eae0cafbbc4e74df9d43c331 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uf954b2c3eae0cafbbc4e74df9d43c331:active , .uf954b2c3eae0cafbbc4e74df9d43c331:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uf954b2c3eae0cafbbc4e74df9d43c331 .centered-text-area { width: 100%; position: relative ; } .uf954b2c3eae0cafbbc4e74df9d43c331 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uf954b2c3eae0cafbbc4e74df9d43c331 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uf954b2c3eae0cafbbc4e74df9d43c331 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uf954b2c3eae0cafbbc4e74df9d43c331:hover .ctaButton { background-color: #34495E!important; } .uf954b2c3eae0cafbbc4e74df9d43c331 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uf954b2c3eae0cafbbc4e74df9d43c331 .uf954b2c3eae0cafbbc4e74df9d43c331-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uf954b2c3eae0cafbbc4e74df9d43c331:after { content: ""; display: block; clear: both; } READ: Synopsis Of A Clockwork Orange EssayThe future of our Nation is dependent on our youth and with the growing number of reported addiction it is alarming. With the increase of teen addiction treatment centers and massive amount of school based preventive programs that target teens, we can no longer hide in the shadows hoping for a better outcome. We have always been told that an ounce of prevention is worth a pound of cure. With that said it would be easier to prevent our youth from ever using or experimenting in drugs than it would be to rehabilitate them.

Free Essays on Compare and Contrast Macbetth and Hamlet

Comparing and Contrasting Hamlet and MacBeth Throughout William Shakespeare’s plays Hamlet and Macbeth there are many similarities, along with many differences. These plays are both Shakespearean tragedies, which often use supernatural incidents to intrigue the reader’s interest, and consists of a hero that has a tragic flaw. There are many comparative and contrasting aspects in these plays. The opening of Hamlet involves a supernatural, as does the opening of Macbeth. In the first scene the ghost of his father, King Hamlet, approaches Hamlet. Similarly, the opening of Macbeth involves the three witches. Although the witches can be seen by anyone they approach, the ghost of King Hamlet is only seen by Hamlet himself, and in one scene by Marcellus and Bernardo, Hamlet’s servants. Similarly in both plays, the main characters are slightly suspicious of the actual powers these supernatural figures have. As the witches use their apparent powers to tell Macbeth the future, the ghost of King Hamlet tells Hamlet what has happened already. Hamlet states in one of his soliloquies â€Å"The spirit that I have seen / may be the devil† (2.2.598-599). Macbeth also has his doubts because when the witches tell him that he will be named Thane of Cawder, Macbeth himself had not known, but many people had. It is possible the witches could have known. In the same matter in both plays, the presentation of the supernatural began to lead to the final downfall of each of the characters. In Macbeth, the three witches cause him to think and do evil deeds. In Hamlet, if he had not seen the ghost of his father, he would not have known that Claudius has killed his father to claim the throne. In both instances the characters gave into the nagging supernatural beliefs. And hence they lost their lives. Other characters in t... Free Essays on Compare and Contrast Macbetth and Hamlet Free Essays on Compare and Contrast Macbetth and Hamlet Comparing and Contrasting Hamlet and MacBeth Throughout William Shakespeare’s plays Hamlet and Macbeth there are many similarities, along with many differences. These plays are both Shakespearean tragedies, which often use supernatural incidents to intrigue the reader’s interest, and consists of a hero that has a tragic flaw. There are many comparative and contrasting aspects in these plays. The opening of Hamlet involves a supernatural, as does the opening of Macbeth. In the first scene the ghost of his father, King Hamlet, approaches Hamlet. Similarly, the opening of Macbeth involves the three witches. Although the witches can be seen by anyone they approach, the ghost of King Hamlet is only seen by Hamlet himself, and in one scene by Marcellus and Bernardo, Hamlet’s servants. Similarly in both plays, the main characters are slightly suspicious of the actual powers these supernatural figures have. As the witches use their apparent powers to tell Macbeth the future, the ghost of King Hamlet tells Hamlet what has happened already. Hamlet states in one of his soliloquies â€Å"The spirit that I have seen / may be the devil† (2.2.598-599). Macbeth also has his doubts because when the witches tell him that he will be named Thane of Cawder, Macbeth himself had not known, but many people had. It is possible the witches could have known. In the same matter in both plays, the presentation of the supernatural began to lead to the final downfall of each of the characters. In Macbeth, the three witches cause him to think and do evil deeds. In Hamlet, if he had not seen the ghost of his father, he would not have known that Claudius has killed his father to claim the throne. In both instances the characters gave into the nagging supernatural beliefs. And hence they lost their lives. Other characters in t...

Causes of crime in Trinidad

There are several causes of crime in Trinidad and Tobago but this essay will analyse four of these causes of crime in Trinidad and Tobago.Firstly I will analyse the laxity with which the government has been dealing with the crime situation; It will also be discussed that a nation that forgets God will sin in this way; The eroding morals of society is another ;and the impact of the media on people’s lives. Ð ¡auses of crime And the raison detre successive governments have been unable and unsuccessful in dealing with this problem is primarily because they have all adopted a Euro-centric approach instead of an Afri-centric approach. The Euro-centric approach focuses on the results/effects of a problem while the Afri-centric deals with the causes. This writer strongly contends that the endemic causes of crime in Trinidad and Tobago are three-fold, viz, the 18th century imposed Euro-centric British education system, the abolition of corporal punishment in schools in February 2001 and the subliminal Americanisation of all aspects of life in Trinidad and Tobago, 24/7 365 days a year. The fact of the matter is that the current Euro-centric education system produces young people who are unemployable, devoid of the vital life-survival- empowerment skills and any sense of direction plus low esteem. As a result of all this societal baggage on their shoulders, these young people have no other choice but to resort to a life of crime to survive, And this mind-set makes sense to them, period. The Euro-centric education system continues to imbue in these young people a sense of worthlessness, nothingness and unpreparedness. At the end of their matriculation, these young people seriously and disgracefully lack the 3Rs— Reading, Writing and Arithmetic. They are doomed, period. They are totally convinced (rightly or wrongly) that society, as in the System, has failed them. They feel betrayed by society. Ipso facto, they not only internalise their accepted truism that they are failures but more self-destructively, they also publicly act out Bob Marleys lyrical dictum that the Babylon system is a vampire. Ergo, they are now totally convinced that they have the right to turn on society—crime, therefore, becomes their magnetic force just to survive. On the thorny issue of corporal punishment, this writer vociferously rejects the Euro-centric notion that the decision to abolish was based on research carried out in North America and Europe. Thats the problem. Again, this is exactly what the renowned Euro-centric psychologist Sigmund Freud did centuries ago, namely, using the European behaviour/experience as the norm, standard and model for all people ( including governments) to accept and follow—total, unabashed rejection by this Afri-centric scholar/professor, period. This decision not only represents a direct correlation with but also a very dangerous embrace of the Euro-centric world view and policy-making modus operandi. And thats the problem with solving crime in Trinidad and Tobago. The stark reality is that the historical experience/behaviour of the European coloniser is totally different from that of the colonised. Ergo, what is good and works for the European coloniser is not necessarily good and works for the colonised. That must be clearly understood by public policy-makers in Trinidad and Tobago. The truth be told: As a direct result of the Euro-centric decision made in 2001, today (2012) the chickens (have finally) come home to roost in Trinidad and Tobago, period. The subliminal Americanisation of life in Trinidad and Tobago is overtly reflected in the proclivity for crass materialism, instant gratification, 50 Cent philosophy, disgusting ghetto attire, slangs, body antics and mannerisms of young people, gang turf warfare, just to cite a few. Indeed, judging the daily attire of young, mature and older Trinbagonians one can correctly conclude that just maybe Trinidad and Tobago has been re-assigned. albeit re-located, from the tropical (hot) zone to the temperate (cold) zone. The truth be told: The failed Euro-centric education system in Trinidad and Tobago compels young people to gravitate and mimic only the most self-destructive aspects of American ghetto life styles. In the final analysis, this writer offers the following Afri-centric solutions to deal with crime — (i) radical surgery on the current dependency Euro-centric education system (ii) re-introduction of corporal punishment in schools so that young people will respect/obey adult authority/discipline and (iii) immediate deletion of the BET and BET J channels on Trinidad and Tobagos daily television schedule.

Aspects of employment among Chinese international students after Dissertation

Aspects of employment among Chinese international students after graduated from universities in the UK - Dissertation Example The Center for Educational Research and Innovation (CERI) is working hard to open opportunities between countries to provide educational services. The team is striving to assemble stakeholders from both educational sectors and trade in international forums. They focus mainly on assessing and maintaining records of cross border post secondary education and making all efforts to increase the demand of such education. They are also monitoring the pattern of quality development to see that international standards are maintained. Since the beginning of this century, various programs of cross border education have emerged. Such programs create the opportunities for many international benefits like educational institutes in all countries are focusing on developing an international approach in their systems. There are four mutually associated approaches behind such developments: â€Å"desire to promote mutual understanding; the migration of skilled workers in a globalised economy; the desir e of the institutions to generate additional revenues; or the need to build a more educated work-force in the home countries† (Internationalisation of Higher Education, 2004). There has been a rapid growth of international mobility of students in the last few years. In mid-1990s, OECD countries hosted around 85 percent of all students from across the world who have approached foreign education. Europe is the most popular choice for foreign students but North America ranks first in providing educational opportunities to all students striving for education abroad. Research has shown that 60 percent of all international students are from the Asian region (OECD, 2004, p.11). There are many other elements attached to cross border education that needs explanation. Globalization which means flow of people, culture, knowledge etc. across borders helps to promote interconnectivity and interdependence between nations. Education is one sector which is strongly affected by globalization. Then there is internationalisation of higher education which means making educational activities like teaching, research and service of international standard and also integrating intercultural elements into education system. There are also internationalisation activities which include agreements between institutes across borders, international or intercultural standardization of teaching process, mobility of teachers and students, and also campus based extracurricular activities. Another term associated with cross border education is trade of education services which focuses on â€Å"cross border education initiatives that are commercial in nature and are usually intended to be for-profit in nature† (Cross border tertiary education, 2007, pp.23-24). In recent times there has been a growing demand of post secondary education as well as profession based courses. There are various reasons behind this like increasing population in countries, increasing number of students complet ing their secondary education, growing demand for continuous education till late age and growth of consciousness regarding importance of education. It is now becoming difficult for public sectors to cope with the rising demand of higher education. Therefore, alternative processes of education are developing. Such processes include private sectors getting involved in providing education, emphasis on distance learning which has become more prominent with

Negative impacts of tourism Essay Example | Topics and Well Written Essays - 1750 words

Negative impacts of tourism - Essay Example (Smith, 2006) Currently, it is approximated that tourism contributes to 10% of global income with at least 10% of the world workforce earning their daily bread from the sector. Viewed as ‘manna from heaven’ most analysts perceive tourisms as a way of balancing foreign trade and as a source of foreign exchange with minimal discussion on the negative challenges it’s associated with. The discussion in this paper will mainly focus on the negative challenges of tourism with deep analysis on language, religion, customs and tradition, drawing examples from various countries known as tourist destinations across the globe. P.62 One of the strongest signs of negative impacts to tourism is on language spoken by the residents. Most communities staying in areas frequently visited by tourists have lost their original language and have instead adopted languages spoken by most tourists, mainly English. For example, the official language of city of Mumbai is Marathi. Current statistics indicate that only 42% of the populace can fluently speak the language. Apart from Hindi, which is also an official language in Mumbai, English is currently regarded as the most prevalent. As business tourism is on the upsurge, English is widely spoken in various professional workforce and commercial communication. (Desai, 2004 p.41) As business tourist increase in number, Bombay Hindi, a pidgin comprising of English, Hindi and Marathi was developed to ease communication. Changes in language have also been associated with the behavior and attitudes amongst the locals. Tourism also results in imposing of the tourist’s language amongst the locals. Malindi, which is one of the coastal towns in Kenya, known for some of the best beaches in world and often visited by tourists is another example of an area where tourism led to degradation of local language. Originally, residents used to speak Kiswahili before being invaded by

Cap Nnaf Essay Example for Free

Cap Nnaf Essay Mr. Raghunath was happy that Rahul showed keen interest in his business but was worried about Ram who would always spend time with computers. He felt that if the interest of the two sons be put together they could start a flourishing business of their own. The boom in the IT industry made him find ways to satisfy his son’s dream. After college, the twins were drifting apart due to varied interest. Mr. Raghunath decided that this is the time for him to intervene and make decisions for his sons. He decided to start a computer business for his sons. He asked Rahul, a commerce graduate to draw up a proposal for the same. Rahul came out with the following ideas: The area they lived on ad run shop consisted of middle income group families and many of them did not possess computers at home Their shop could provide the following services: * Computer classes for various age groups. * Computer using facilities on payment per hourly basis and printing of documents from computers. * Internet access facility at the prevailing market rates by entering into contract with AIRTEL. * Computer games corer for children Rajiv jumped at the idea and they made up a common proposal. Rajiv wanted that they purchase 10 computers and start with first two areas of operation and expand when things go well. The shop they had at the market place was a single storey building. Their father offered to build the first floor and give it to them for their business. He spent `5,00,000 on construction of the facility and gave them `5,00,000 for the business. The sons went to bank and put up their proposal and managed to get a loan to the extent of 75% of the cost of computers ` 4,00,000 with printers. As the bank manager was aware of the credit worthiness of Mr. Raghunath, he advanced loan of `3,00,000. Total amount to be repaid will be `3,60,000 including interest in three annual installments as follows: * End of the first year = ` 1,30,000 * End of the 2nd year = ` 1,20,000 * End of the 3rd year = ` 1,10,000 (Where ` 1, 00,000 is the principal repayment) They started business on 1st April 2010. Rahul decided to deposit ` 4, 40,000 in the bank. He gave ` 1, 00,000 to computer company as 25% of the value of computers purchased and ` 3, 00,000 out of bank loan availed. He deposited ` 20,000 for electrical connection with the Electricity Board. He paid deposit of ` 1, 00,000 with AIRTEL for Internet connection. He used the telephone connection of the shop as there were two connections at the shop. The brothers got the computer cafe furnished by paying ` 50,000. Rahul got pamphlets printed and distributed at the cost of ` 4,500 in the surrounding colonies. All payments were to be made by cheques. All the receipts were in cash to be deposited in the bank on the same day. The students on the average paid a monthly fee of ` 500 for the three months computer evening classes. There were a number of internet subscribers and receipts on account of internet facility was ` 10,000 a month in the first quarter on an average. They decided to buy and sell computer stationery also like floppy, discs, CDs etc. At the end of the financial year, their results showed the following: | `| Total revenue including sale of computer stationery| 4,98,000| Purchase of computer stationery| 55,000| Electricity charges yet to be paid| 1,24,000| Telephone charges| 34,000| Petty expenses| 12,000| Entertainment expenses| 10,000| Maintenance expenses| 10,000| There was a helper at their father’s shop, who agreed to clean up the computer cafe and fetched water to various visitors. For the additional services, he was paid ` 500 per month. They withdrew `. 3, 000 by cheque each month for their personal expenses. They paid bank loan regularly. The father was pleased at their son’s efficiency. He wanted to expand business. Mean while Rahul received the pass book statement (for the end of March 2011) which showed the transactions as follows: Particulars| Deposit| Withdrawal | Balance `| Balance as on 1 march 2011| | | 4,76,500 CR| Fees remitted direct into business account. | 50,000| | 5,26,500 CR| Bank charges| | 500| 5,26,000 CR| Withdrawal by cheque no†¦Ã¢â‚¬ ¦| | 6,000| 5,20,000 CR| Payment by cheque no†¦Ã¢â‚¬ ¦. | | 6,000| 5,14,000 CR| Interest credited| 2,000| | 5,16,000 CR| Balance as on 31 march 2011| | | 5,16,000 (CR)| 1. Analyze the transactions and explain the rules applied as per double entry system of bookkeeping. 2. Journalize the above transactions. Post them into the ledgers and prepare trial balance. 3. Prepare Bank Reconciliation Statement and make necessary adjustment in the books of account. 4. Prepare Profit and Loss account and Balance Sheet. 5. Charge depreciation @25% on computers, @10% on furniture, 5% on buildings. 6. Paisa can be rounded off. 7. What are the basic assumptions and concepts applied by Rahul while preparing the above statements? 8. Calculate profitability ratios. 9. They approached bank for further loan. Compute the ratios the banker will require before granting the loan. 10. Comment on the efficiency of the business if the net profit and gross profit in similar type of business concerns are 20% and 50% respectively.

Patent Attorneys :: essays research papers

ii ABSTRACT Today, everything in the World addicted to technology and every technology is based on Research and Development. A country is powerful if it is powerful in technological advances, which means whoever leads the technology, leads the world. But countries must protect their technologies, as well as their unique brands, to lead or to profit because R&D expenses are very huge. To get this protection, patents are used and to organize the patent procedures â€Å"Patent Attorneys† are very crucial. Wtihout the work of patent attorneys, patents can not provide the promised and needed protection. iii Table of Contents Abstract ii Table of Contents iii 1. Introduction 1 2. Holders of a National Qualification 2 2.1. Patent Attorney Law 2 2.2. Patent Attorneys' Services 2 3. File Applications on Behalf of Clients 3 3.1. Acquisition of a patent or utility model right 3 3.2. Acquisition of a design right 4 3.3. Acquisition of a trademark right 4 4. Also Deal with Any Problems That May Arise After Filing 5 5. Disputes and Litigation 6 5.1. Filing of Patent Opposition 6 5.2. Request for Appeal Trial 6 5.3. Suit against Appeal Trial Decision 6 5.4. Infringement of Patent or Other Rights 7 6. Make an Appraisal and File a Request for Interpretation 8 7. File a Request for a Technical Opinion on The Registrability of a Utility Model 8 8. Cost of Patent Attorneys’ Services 8 9. Overview of Industrial Property System 9 9.1. Intellectual Property and Industrial Property 9 9.2. Industrial Property as Exclusive Rights 9 10. Patent Attorneys’ Services 11 10.1. Acquisition of Domestic Industrial Property Rights and Related Activities 11 10.1.1. Acquisition of a patent and utility model right 11 10.1.2. Acquisition of a design right 11 10.1.3. Acquisition of a trademark right 12 10.1.4. Notice of reasons for rejection, etc. 12 10.1.5. Filing of an opposition to a patent or registration 12 10.1.6. Other procedures 13 10.1.7. Request for a trial 13 10.1.8. Litigation 13 10.1.9. Appraisal and filing of a request for technical opinion 13 iv 10.2. Acquisition of Foreign Industrial Property Rights and Related Actions 14 10.3. Why Should I consult A Patent Attorney? 14 10.4. Other Matters 15 1 1. INTRODUCTION Patent attorneys are worthy partners who help you turn your hard-earned inventions into powerful ownership rights. Everyday new products are created and find their way into our daily lives. Many of these products are protected with a patent, which outlaws and shuts out unscrupulous imitations. To be precise, a patent means "a patent right", and there are three other similar rights as follows: a utility model right, design right and trademark right. A patent right, utility model right, design right and trademark right - collectively called industrial property rights - only accrue upon registration with the Patent Office, which follows the filing of an application and is conditional on the outcome of an examination of the application by the Patent Office.

Comparative Literature in an Age of Globalization

COMPARATIVE LITERATURE IN AN AGE OF GLOBALIZATION: Utrecht University The bylaws of the American Comparative Literature Association stipulate the writ-ing every ten years of â€Å"a report on the state of the discipline. † The present collection Comparative Literature in an Age of Globalization represents the latest in the series and is a follow up to Charles Bernheimer's Comparative Literature in the Age of Multiculturalism (1994). The structural similarities between the two titles, with their repetition of â€Å"Comparative Literature in the age of † is striking, and I will corne back toit.The nineteen essays in the collection have been written by a team of eminent scholars and they respond not only to Bernheimer's collection and to the general theme of â€Å"globalization† but also to each other. The resuit is an interesting series of kaleidoscopic interventions, some highly readable and pulling lots of punch; others less user-friendly and, in attempting to ar ise to the occasion, somewhat convoluted and over-written.Granted: the â€Å"report† is a very awkward genre for which there are no rules and, given this need to improvise, the editer Haun Saussy has made a good job of providing a nuanced and multiperspectival account of the â€Å"state of the discipline†. It would have enhanced the impact of the present volume, however, had it been at times less an inward looking colloquy among seniors and more inviting to the as-yet not initiated graduate student.As it is, it makes very interesting reading for the diehard senior member of staff (and presumably the members of the ACL A) while being less accessible to the future scholar or to those working in other disciplines and interested in finding out what Comparative Literature stands for, where it is going to, and why it might be important. Canadian Review of Comparative Literature / Revue Canadienne de Litterature Comparee CRCL DECEMBER 2008 DECEMBRE RCLC 0319-051Ãâ€"708/35. 4 /353  ©Canadian Comparative Literature Association 54/ CRCL DECEMBER 2008 DECEMBRE RCLC ANN RIGNEY | COMPARATIVE LITERATURE IN AN AGE OF GLOBALIZATION/ 355 A survey attempting to do justice to the complexity of an academie field and what is at issue in it, almost inevitably leaves the reviewer less with a single argument than with a variety of perspectives on a variety of issues (on among other things, the importance of historical approaches, the value of study of graphie novels and other visual forms alongside texts; the nature of comparative literature as a â€Å"metadiscipline† or exploratory space).So what is really surprising about this collection, then, is the degree of convergence that it nevertheless manifests. To begin with, the majority of contributors do address some issue within the broad frame of â€Å"globalization† taking their eue from the substantial introductory essay by Saussy, himself a specialist in Chinese literature.Where the 1994 report focuse d on questions of the boundaries between literature and other cultural expressions, ten years later the main emphasis here is on themes that are in many ways more traditional within the multilingual field of comparative literature: the concept of world literature or â€Å"literatures of the world† and how best to teach it (David Damrosch and Katie Trumpener provide interesting solutions); the cultural role of translation and its status as a medium in teaching and research (Steven Ungar); the nature of comparison itself and the grounds upon which texts or movements from different cultural and linguistic traditions, even from different periods, may usefully be compared with each other and if indeed, as Emily Apter argues following Alain Badiou, if grounds for comparison are always needed; the future role of (East) European literature and theory within the much larger body of world literature now becoming available (Caryl Emerson). Even Marshall Brown's enthusiastic celebration of the close reading of particular texts, using the example of Effi Briest, reflects the concern with globalization: the very fabric of Effi's provincial life is woven through, as Brown shows, with the impact of more distant and general developments.Such concerns suggest that we are witnessing the return of Comparative Literature to its origins as the inter-cultural and multilingual study of literature. As if to con-firm this, the polyglossic Zeitschrift fur Vergleichende Literatur established by Hugo Meltzl de Lomnitz in 1877 is cited on more than one occasion as the foundational text of the discipline (rather than say, the Russian Formalists' programme for a general literary science as promoted among others by Rene Wellek). The phrase â€Å"return to origins† might seem at first sight a merely conservative retreat to older positions, but re-engaging with roads taken earlier in comparatism is not a symptom in this case of burnout.Instead, the present concern with intercultur al and interlinguistic â€Å"comparatism† as the basis for the common pursuit of literary studies represents not just a return, but also a revitalization: a return to a well-established tradition that had been marginalized as long as other theoretical formations, taking a more universalist approach to literary texts, dominated the academie study of literatures, as they did from the 60s on. But it also represents a revitalization and expansion of this tradition: at a time when globalized communication networks, intercultural exchanges and human mobility are such dominant features of our lives, some of the traditional concerns of comparative literature a la Meltzl de Lomnitz and Paul van Tieghem among others have become relevant in new ways and have the possibility of taking central stage in the field of literary studies at large.Ail of this is good news for those who continue to want to disengage the study of literature from the inevitable parochialism of the separate language departments and who are committed to the study of literature as a trans-national medium that has long been crossing borders—before ever the term globalization was invented—both in the original and in the form of translations. The report thus bespeaks confidence in the Comparatist project and a certain excitement at the sense that literature has become an even richer domain now that we in the West are becoming belatedly aware of the variety of literatures in the world and, thanks to work done in the last years to make it more accessible in the form of anthologies, a little better equipped to talk about nonEuropean literatures.As several contributors point out, the success of comparatist concerns in the field of literary studies at large along with the more general acceptance of translation as a legitimate medium for teaching, may mean that Departments of Comparative Literature as such may become less distinctive. The even greater risk is also there that the inter-lingu istic and inter-cultural aims of the Comparatist project may end up being reduced to the derivative study of â€Å"literatures of the world† through the monolingual filter of a globalizing English. For globalization, of course, is always double-edged: while providing a greater awareness of cultural diversity it also tends to reduce that diversity by the very fact that it makes cultures more widely accessible in an homogenizing lingua franca.Given this downside of globalization, the distinctive aims of Comparative Literature as the multilingual study of literature have become ail the more urgent. As the present collection demonstrates, however, the traditional demand that students of Comparative Literature be at home in three (European) languages is no longer enough for the task at hand. More language skills are needed. But since there are presumably also limits to the number of languages any individual scholar can master, there is new need for different forms of collaboration between specialists in various fields-a point implied by a number of contributors, though not extensively thema-tized in the present collection.Indeed, given this need for collaborative projects, the core of Comparative Literature may no longer be in a particular â€Å"disciplinarity† (i. e. that it is carried out by individuals who are skilled in various languages, though hopefully these people will continue to exist) but in its function as a platform for research and teaching: the fact that it brings together scholars who are committed to exploring in a collaborative way the cross-currents and exchanges between literatures written in different languages across the world at different periods. This report on â€Å"the state of the discipline† thus gives not only food for thought but also reasons for confidence.Nevertheless, it also leaves me with some niggling doubts about the very way in which we as literary scholars think about our work. My concern centres on the ge neric title: â€Å"Comparative Literature in the age of†¦ † The problem lies not so much in the epochal tone, suggesting as it does that in the course of 10 years we have moved from the â€Å"age of multiculturalism† to that of â€Å"globalization† (as if mul- 356/ CRCL DECEMBER 2008 DECEMBRE RCLC ANN RIGNEY | COMPARATIVE LITERATURE IN AN AGE OF GLOBALIZATION/ 357 ticulturalism were somehow no longer relevant or globalization a new thing). The problem is more with the implicit assumption that one should define â€Å"the state of the discipline† by looking at ils relation to â€Å"the age† around it as if it should be its mirror.Behind this conceptualization lies, of course, the legacy of Matthew Arnold and the belief that criticism's main task is to provide knowledge, not so much of literature as such, as of the world itself as this is represented or reflected through literature. â€Å"Comparative Literature in the age of † bespeaks thi s grand commitment to be the conscience of the world and to interpret the â€Å"best† that has been thought in it. This continues to be a self-evident aim within literary studies. Hence the ongoing selfsearching about what is the proper object of study fuelled by the belief that the choice of object (world literature, literatures of the world, popular fiction or highly regarded works of literature) involves an ethical decision about what is relevant at the present time or in the present world.With our present global perspective and our awareness that there is more to literature than the canon of European classics, that â€Å"worldly† task has become an even heavier one and the way to its realization more fraught by the need to select carefully. Far be it from me to trivialize the importance of cultural criticism or a commitment to seeking out interesting literary phenomena to study above more banal ones. Nevertheless, there is something paradoxically ostrich-like about the ways in which Comparative Literature defines itself in relation to the world around it and in relation to â€Å"the age† as a whole. The very moral authority accorded to literature is also a throw-back to a time when literature (vide Arnold) was the dominant cultural form.But for ail its ostensible worldliness, the present collection arguably puts its head in the sand when it cornes to the changing status of literature in the highly mediated world in which we live and where globalization has been effectuated more obviously through the medium of television, film, popular music and internet than it has through literature. In paying so much attention to world literature and how it should be defined and taught (in itself a really positive development) the collection nevertheless succeeds in ignoring the fact that literature's relation to the world, and its place in the world, has fundamentally changed. More precisely, it ignores the interface between literature and other med ia, and between literature and other forms of knowledge at the present time. In raising this point, I do not mean to uggest that we should ail drop the study of literature in favor of looking at other media (a pos-sibility raised briefly by Malti-Douglas), for that would be to perpetuate the belief that literary studies is somehow a super-discipline that provides the conscience for the humanities and has a responsibility for ail of culture. Rather it is an argument in favor of reconsidering the changing relations between literature and other cultural media, and the impact both in the past and in the present of new technologies and changing literacies on the very possibilities we have for expression and interpretation. It is also an argument for considering new forms of collaboration with specialists in other fields of culture. In other words, the next challenge is to conceive of literary studies itself from a comparative perspective, that is, in relation to other forms of knowledge about culture and media.In the last decades, certainly in Europe, media studies have been institutionalized and have been providing increasing competition for literary studies both when it comes to attracting students and to attracting research funding. The question which needs to be addressed, sooner rather than 10 years down the line, is how to reposition comparative literary studies in relation to these adjacent fields. In the first place, this will mean becoming more modest: accepting the fact that writing and reading are just one form of culture among other, albeit the one with the longest history and about which there is the greatest body of knowledge (here we should be much less modest).It will also involve becoming more pro-active as we define more clearly, and become once again surprised by the magic of language in its various manifestations, what literature can and can not achieve (Jonathan Culler's intervention hints in this direction). Instead perhaps of soul-searching c ontinuously about the identity of Comparative Literature in relation to the set of objects (world literature, counter-canons, etc) and in relation to â€Å"the age† as a whole, we need to look outside the discipline and accept that there is an outside. Hopefully the next report will focus less on â€Å"the state of the discipline† as seen from within and be more specific about what we have to offer the world of learning at large.

Elements of Marketing Mix Essay

Elements of Marketing Mix â€Å"A typical marketing mix includes a product, offered at a price, with some promotion to tell potential customers about the product, and a way to reach the customer’s place† (Perreault & McCarthy, 2004, pg. 36). A company will use the marketing mix in order to control variables in marketing to satisfy a target group. This paper will describe the four elements of the marketing mix; product, place, price, and promotion. In addition, the four elements of the marketing mix will be discussed on the impacts in the development of Starbuck’s marketing strategy and tactics. Product†The product area is concerned with developing the right â€Å"product† for the target market† (Perreault, 2004, pg. 38). This requires a company to determine what item or service is desired by the customer in order to fulfill needs. The product needs to provide a service, cover the expected needs for the customer, or deliver the expectations created by other elements of the marketing mix. Service, benefits, branding, and packaging are some things that are taken into consideration with an organization’s product (Perreault et al, 2004). The overall objective is to offer a product that will satisfy the wants and needs of people. Place†Place is concerned with all the decisions involved in getting the â€Å"right† product to the target market’s place† (Perreault et al, 2004, pg. 39). Place refers to the delivery of a product or service to a location that customers may obtain from. This step is needed to get the finished product from the company or origin to the consumer. Marketers need to consider the most efficient method to distribute an organizations product. Channel type, market exposure, locations of stores, service levels, means of transportation and distributing are factors that are taken into considers when marketers need to develop a strategy for place (Perreault et al, 2004). The overall objective is creating a place in order for customer’s to buy the product. Price†Price setting must consider the kind of competition in the target market and the cost of the whole marketing mix† (Perreault et al, 2004, pg. 40). The price is the amount that will be charged for the product. â€Å"Managers  must know current practices as to markups, discounts, and other terms of sale† (Perreault et al, 2004, pg. 40). The prices set by competitors will affect the price of the product. Organizations use pricing techniques in order to reach a competitive price of the product. Prices are set by a company in order to become profitable or to even reach the break even point. Flexibility, product life, cycles, geographic terms, discounts, and allowances are factors that must be considered before setting the price of a product (Perreault et al, 2004). In addition, pricing strategies also will vary according to region. For example, a product that sells for a price of 10 dollars in California may only sell for 7 dollars in the state of Georgia. The o verall objective is the set the right price for the product. Promotion†Promotion is concerned with telling the target market or others in the channel of distribution about the â€Å"right† product† (Perreault et al, 2004, pg. 40). Promotion is how the marketer will communicate, inform and persuade customers to purchase a product or service. There are many ways in which to market the product. The marketer must take in account multiple ways of promotion; personal selling, mass selling, and sales promotion. All can be mixed to create the right blend that will target the marketplace. Personal selling involves direct communication between a company and their customer, usually face-to-face. However, direct communication can also be through phone interviews or sales calls, conferences through video and the internet (Perreault et al, 2004). Promotion can also be used to target a large group of consumers at the same time such as radio or television advertising. This is known as mass selling. Finally, sales promotion refers to promoti on activities that do not involve advertising and personal selling. Contest, coupons, and special offers are some examples of sales promotions (Perreault et al, 2004). Starbucks’ Marketing MixStarbucks Coffee mission statement is to â€Å"establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow† (Starbucks, n.d.). Starbuck’s has utilized the four marketing elements to help create an excellent impact in the development of their marketing tactics and strategies. Starbucks originated in Seattle, Washington, over 30 years ago,  and owns more than 12,000 stores worldwide. Starbucks achieved this by creating a successful marketing strategy. Starbucks was recognized 7 times as one of the â€Å"100 Best Corporate Citizens† by Business Ethics Magazine (Shareholder, 2007). Starbucks customers include people of diverse ethnicity, income, and age groups with varying tastes and interest. With this diverse clientele, Starbucks has made marketing a challenge to target all these diverse groups of people. Product†Starbucks is dedicated to purchasing the highest quality coffee and paying premium prices to reflect ongoing commitment to coffee-farming communities† (Shareholder, 2007). The reason Starbucks offer so many different varieties of products is to satisfy the diverse clientele. This company has continuously been able to influence their clientele by offering products that appeal to all cultures. Starbucks has been able to meet a specific market demand. â€Å"Starbucks gives a wide range of food and beverage options, from indulgent treats to lower-fat and reduced-calorie choices for all consumers’ tastes† (Shareholder, 2007). Starbucks continues to innovate and extend the Starbucks Experience with imaginative new ready-to-drink beverages and expanding coffee offerings. PlaceStarbucks’ stores are strategically placed in locations that are visible and have a great deal of traffic. Starbucks is successful at placing their products strategically in order to impact sales volume. According to the Starbuck’s 2006 annual report, â€Å"we opened 2,199 new stores globally (ahead of 1,800), at an average pace of six new stores per day, bringing our total to 12,440 stores in 37 countries† (Shareholder, 2007). They have locations on busy street corners, in malls, theaters, office buildings, grocery stores and airports which have allowed them to be clearly visible. Almost anywhere a person turns there is a Starbucks around the corner. PriceStarbucks does not consider their price to strategy to be of significance compared to the other elements in the industry. â€Å"The company’s 12-ounce tall latte ranges from $2.25 in Minnesota to $3 in New York City† (Wong, 2004). Like any company, prices are based on the level of economy in each area. Starbucks prices largely are also based on manufacturing.  Starbucks’ prices reflect cost of coffee beans, sugar, geographical areas, and the overall experience. Distribution also plays a role in how the product is priced at each company. PromotionStarbucks employs a mix between personal selling and sales promotion. â€Å"Personal selling lets the salesperson adapt the firm’s marketing mix to each potential customer† (Perreault et al, 2004). Starbucks does not just have salespeople, but baristas. Starbucks’ baristas inform and sell the product face-to-face to the customers. Starbucks’s promotions do not include traditional advertising, but global sales promotions. Sales promotions spark purchases by customers through different channels. In August of 2006, Starbucks supported Jumpstart’s Read for the Record campaign. They sold 53,000 copies of The Little Engine That Could and hosted 330 reading events setting an official Guinness world record. Furthermore, incentive sales promotions included donating 5 cents for every bottle sold for the Ethos Water Fund. The Ethos Water Fund focuses on improving local water sources and providing sanitation and hygiene education to the communities in Ethiopia and Indonesia (Shareholder, 2007). People want to be apart of Starbucks’ global efforts and these are examples of effective sales promotions. ConclusionWhen developing a marketing, all decisions impacted the four Ps should be made at the same time. The four elements of the marketing mix are equally important. This is because the products, places, prices, and promotions of an organization surround the most important element; the customer (Perreault et al, 2004). According to Starbucks 2006 annual report, â€Å"There are numerous competitors in almost every market in which Starbucks operates and in which it expects to expand in both the specialty coffee beverage business and the specialty whole bean coffee business† (Shareholder, 2007). Starbucks has proven to stay on top of their market. However, Starbucks and any organization need to continuously examine their marketing mix in order to stay competitive and profitable. By successfully completing the circle of the four Ps, Starbucks has established a multi-million dollar organization that is a Fortune 100 Company. References Perreault, W. D. & McCarthy, E. J. (2004). Basic Marketing: A Global-Managerial Approach. The McGraw-Hill Companies. Retrieved Nov. 11, 2007, from https://mycampus.phoenix.edu/secure/resource/resource.aspStarbucks, (n.d.). Retrieved Nov. 11, 2007, from http://www.starbucks.com/aboutus/environment.aspShareholder, (2007). In Starbucks Coffee 2006 Annual Report. Retrieved Nov. 11, 2007, from http://www.shareholder.com/visitors/dynamicdoc/document.cfm?CompanyID=SBUX&DocumentID=1382&PIN=&Page=13&Zoom=1xWong, B. (2004, Sept. 28). In Cup of Starbucks going up average of 11 cents Oct. 6. Retrieved Nov. 11, 2007, from http://seattlepi.nwsource.com/business/192721_coffeeprice28.html